CHRISHAUN HOOPES

Marketing & Advertising Strategist, Digital & Social Media

Filtering by Category: Millennial

{ #Dreamer }

May 05, 2018  /  Chrishaun

I am a dreamer.  I dream vividly and in color every night. Sometimes my dreams have meaning and other times my dreams are frightening.  Some days I even dream with my eyes open.  Nevertheless, I am a firm believer that dreams are powerful. 

Dreams are so powerful that they occasionally cause people to forget the reason why they started dreaming in the first place.  As children we dream about the future and then as adults, we dream up an entirely new future.  Never (well almost never) do we take a moment to enjoy the present.  A moment to enjoy the beauty that we had once dreamt about and now live in.

For me, my dream was to become a successful professional.  I did not care what it took to get there, but I knew I had to be there.  After I had visualized a future for myself and of course internalized a few short-comings, I ran towards my end goal 2,000 miles per hour. Life was great!

I zoomed through college as fast as I could, then zoomed through interviews, then my first internship, then my first job, then my new role, then another role, then another role, and so on. It all seemed great until it was not.

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categories / Career, Life, Millennial, Personal
tags / life, dream, work, live, breaks, career, dream job, best life, fruits of labor, taking a break, pause

{ Be More #Social, Off Social: #Networking Like A Pro }

November 08, 2017  /  Chrishaun

Being a social butterfly is not something that comes easily to most people. I would admit, most days I do not like talking to people. But as a professional, you have to get over that. If not, you will find yourself stuck in a position that you hate or in a career you wish you had never started. 

When I started my career, I was told to "put in my time first" before going after that big title. They were right, but they failed to mention putting in time off the clock too. It took me a few years to understand that concept, but now as I take on year five of my career and recent promotion to my eighth title, I have discovered a few insights about networking. First, to grow in your career you must learn to network like a pro, inside and outside of the office. Here are four networking secrets I would recommend to anyone who is ready to take their career to the next level.

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categories / Career, Lifestyle, Millennial, Social Media
tags / Social Media, social media, social media marketing, network, networking, Social Relationship Management, Relationships, social butterfly, plan, Business Goals, business cards, invest, career driven, Career, Social Career

{ #BlackGirlMagic }

September 30, 2017  /  Chrishaun

I challenge you to be your own advocate. Even when you’re feeling beat up by life, take moments to root for you. Today, I’m doing just that by announcing to the world that I’m not perfect, but I am pretty dope. And to celebrate my dope self, turning another year older this month, I’d like to also celebrate my own #BlackGirlMagic. The things that make me, me. Hopefully, it’ll inspire you to do the same.

I have black girl magic because I am… 

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categories / Life, Personal, Millennial, Lifestyle
tags / career, personal, career driven, atlanta, atlanta made, beautiful, atlantica-pacifica, black girl, black woman, black girl magic, Self-love, Self-confidence, self-belief, Prove Yourself, inspiration

{ #SocialMedia Managers } 

September 05, 2017  /  Chrishaun

10 years ago, Social Media Managers were probably non-existent. When I was in college, I didn’t think to myself “when I graduate I want to be a social media manager”. However, in 2017 almost every company has one or a social team.

According to a Google Trends search, the term “social media manager” is one of the most popular searches. At the beginning of 2007, the term was less than 1% popular in the United States, but in March 2017 it peaked in popularity due to an interest spike. This leads me to conclude that businesses now understand the correlation between managing a successful online marketing strategy versus just posting content online. In walks the Social Media Manager.

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categories / Millennial, Work, Career, Social Media
tags / social media, social media marketing, social media management, social media manager, Google Trends, Google, Posting, Online Strategy, Time, Time Savers, Brand Management, Content Strategy, Social Listening, Data, Analytics, Reporting, Tools, Business Goals, Data Loers, Data Lovers, Marketing Strategy, Loyalty, Brand Awarenes, Brand Awareness, Results, Social Relationship Management, SRM, CRM, Customer Relationship Management, Optimizations, Data Hub, Influencer, Social Career, Need Social, Why are social media managers important?, Why social media?, Why brands need social media marketing?, Career

{ #FlowerMouth Presentation }

July 30, 2017  /  Chrishaun

Unlike most individuals, I don’t suffer from speech anxiety. I’m among the 25% of women who enjoy public speaking, presenting and any form of entertainment that happens on a stage. I celebrated the art of presentation as a young student and then mastered it in undergrad as the Director of Marketing for Students in Free Enterprise (SIFE).

Over the years, I’ve learned that the most difficult part of a presentation is interacting with your audience. Even as a professional, I don’t always know how the message will be received or what questions may come up. This is why I practice my principles and tailor my presentations per audience research. 

Here’s a list of principles that have helped me to excel in my career:

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categories / Work, Work Life, Millennial
tags / marketing, social media marketing, presentation, art of presentation, knowledge, share, learn, flower mouth, practice, prepare, audience, young professional, advertising life, ad life, black professional, black woman, confidence, career, community manager, Chrishaun, digital marketing, Energetic, experience, Growth, Work Hard, skills, millenial, mad women, professional, Prove Yourself, People, Self-confidence, strength, strategist, traditional, under 30, Journeys, advertising, women in marketing, writing, Amazing, organization

{ #SocialMedia Rockstar }

May 27, 2017  /  Chrishaun

One year in advertising. Check. Two months on the social media team. Double check. This past April, I had the opportunity to move from the Accounts team to the Social Media team as a Community Manager. 

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categories / Life, Lifestyle, Millennial, Work, Work Life
tags / social media marketing, professional, millenial, black professional, black, Marketing, marketer, advertising life, advertising, community manager, Accomplishment, strategist, network, experience, discover, skills, career, traditional

{ #AdAgency, Year 1 }

April 27, 2017  /  Chrishaun

A year ago, I took a leap of faith for my dream job in advertising and I have no regrets. Needless to say, it's been one hell of a ride.

As a Community Manager, my days are filled with stimulating projects, thought-provoking brainstorms, and rigid deadlines. At times it can be a glamorous life, but it's certainly not for the faint heart. If you can make it through one year at an ad agency, then you can make it through anything.

A survival guide for the uninitiated would've been nice, but somehow I've succeeded without one. Lucky for you dear reader, I now have a wealth of knowledge to share! So what have I learned?

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categories / Work, Work Life, Life, Millennial
tags / social media, advertising, women in marketing, marketing, social media marketing, community manager, mad women, mad men, ad life, advertising life, professional, millenial

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